Publift review – Publift is an Australian headquartered ad system specifically for header bidding, brand safety, Private Marketplaces (PMPs), Automated Reporting and Layout optimization for publishers.
The ad network has full ad-stack administration for publishers. They manage over 4.5 billion impressions a month and have various publisher acknowledgments stressing the best of publift.
Publift premium advertisers
They have sites like Envato, Weatherzone, Broadsheet, Ozbargain, Willyweather, Readers Digest and 100’s more.
Publift is a Google Certified partner and founded by ex Google workers who understood that publishers in the AU/NZ regions were not in any programmatic technology and needed a partner to come up in and increase their revenue.
Publift website has more information and in-depth articles explaining how a publisher can maximize and get a lot from the website.
Publift review on ads
Publift has no low quality ads and protects publishers by ensuring only brand safe and premium advertisements show up in the ad units.
They even have a tool called Adwizard, a chrome extension that allows publishers to block any ads that publisher don’t like in real time.
To be approved as publisher, there is a quick vetting procedure to ascertain traffic quality and volume. The approval process takes a day. It takes roughly 2 weeks to set up all your ad units, connect demand to site.
Publift review on Payment methods
Payment is done through a bank transfer in whatever currency of choice. Google AdX revenue will be send every 30 days and earnings from all other ad networks they bind to the ads request takes 3 months.